Royal Caribbean® International launches search for a new Shore Explorer ‘apprentice’ to embark on an all-expenses-paid world trip.
Applications are open to both consumers and agents.
Itinerary to include Japan, Alaska, Europe, the Middle East, and Perfect Day at CocoCay – Royal Caribbean’s exclusive private island opening in May.
London, UK: Royal Caribbean International has announced that applications are now open for its first ever Shore Explorer ‘Apprentice-Ship’, with both consumers and agents eligible to apply for the position.
Applications are being taken strictly via Instagram for the role, which will see one successful candidate embark on a global trip to seek out and test extraordinary new land-based experiences. Their journey will ultimately influence Royal Caribbean’s shore excursion programme from 2019 and beyond. The apprentice’s only daily task will be capturing their experiences on Instagram, Insta-Stories and IGTV – and for this, they will be paid a salary equivalent to over £100,000 per year while travelling.
This job is built on the success of Royal Caribbean’s ‘Intern-ship of the Seas’ programme from two years ago. This time around, the lucky candidate will act as apprentice to Royal Caribbean’s Instagrammer-in-Chief, Russ Francis, who was appointed the role following his application to the 2016 programme, and last year captured the largest cruise ship in the world, Symphony of the Seas℠.
As well as having the chance to enjoy a range of ‘bucket list experiences’ such as visiting a glacier in Alaska, white water rafting in the Norwegian Fjords, or riding the world’s longest urban zip wire in Dubai, the apprentice will also be one of the first to step foot on Royal Caribbean’s new and exclusive private island in the Caribbean, Perfect Day℠ at CocoCay®, set to open in May 2019.
The search for a Shore Explorer ‘Apprentice-Ship’ follows new research** from Royal Caribbean that reveals millennials are adopting a ‘do it’ rather than ‘own it’ attitude, with almost two thirds (63 per cent) claiming to get more fulfilment from seeking out experiences than from owning ‘stuff’.
The study also revealed:
- The ‘do it, rather than own it’ trend is largely being driven by social media, with 43 per cent of millennials claiming that they would invest in an experience ‘for the ‘Gram’ – i.e. to brag about it on Instagram and other social media
- Over half (51 per cent) of millennials claim that they would rather spend their money on memorable experiences over material possessions
- Almost a third (28 per cent) of this age group have even booked a holiday or experience after seeing someone posting about it on Instagram
- A fifth (21 per cent) of millennials cites a fear of FOMO (fear of missing out) as their reason for spending their money on real-world experiences
Ben Bouldin, Managing Director Royal Caribbean International UK & Ireland, said: “We’re excited to invite our trade agents, as well as the general public, to apply to for this once in a lifetime position. Our agents work so hard to promote our incredible on-land experiences that guests can enjoy as part of our cruise holidays, so it’s fantastic that we are able to offer them the opportunity to help influence and curate our shore excursion programme for 2019 and beyond. It’s another chance for them, and our guests, to take the Royal Caribbean experience to the next level.”
The successful candidate will be selected by an independent panel of judges consisting of The Vamps’ writer & guitarist and contestant in I’m A Celebrity…Get Me Out of Here! 2018, James McVey; Ben Bouldin, Managing Director Royal Caribbean International UK & Ireland; Nadia El Ferdaoussi, Travel Writer; and Russ Francis, Royal Caribbean’s Instagrammer-in-Chief.
2019 is set to be a big year for Royal Caribbean, with the highly anticipated launch of its very first Quantum Ultra Class ship, Spectrum of the Seas℠, as well as unveiling Perfect Day℠ at CocoCay® – its very own private Caribbean island complete with the tallest waterslide in North America.
To apply for Royal Caribbean’s Shore Explorer Apprentice-Ship, hopeful applicants need to share their favourite travel experience in a picture or video on Instagram, Insta-Stories or IGTV tagging #ShoreExplorer and @RoyalCaribbeanUK. All entrants must be 21 years or over, hold a valid passport and be able to travel this year. More information can be found by visiting Royal Caribbean’s UK Instagram channel or website.
About Royal Caribbean:
Royal Caribbean International is an award-winning global cruise brand with a 49-year legacy of innovation and introducing industry “firsts” never before seen at sea. The cruise line features an expansive and unmatched array of features and amenities only found on Royal Caribbean, including jaw-dropping, West-End style entertainment and industry-acclaimed programming that appeals to families and adventurous holidaymakers alike. Onboard, guests are catered to with the cruise line’s world-renowned friendly and engaging service by every staff and crew member.
Even more, UK consumers and travel agents think we’re doing great things… in 2017, Royal Caribbean won over 40 national and international awards including “Best in Cruise ” in the Sun Travel Awards, “Best Cruise Line for Entertainment” and “Best Cruise Line for Suites” in the Cruise Critic UK Editor’s Picks, “Cruise Line of the Year 2017” in the Virgin Holidays Travel Awards and “Best Mainstream Cruise Company” in the Globe Travel Awards.
The cruise line sails 25 of the world’s most innovative cruise ships to the most popular destinations in Bermuda and the Caribbean, Europe, Canada and New England, Alaska, South America, Asia, and Australia and New Zealand.
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